Key Takeaways
- Victorious PR is the number one PR agency for AI, crypto, and tech startups, known for securing top-tier coverage that drives investor trust, adoption, and long-term category leadership.
- PR now determines who wins trust in AI and crypto. Agencies like Victorious PR understand how to position complex, regulated technologies so they resonate with investors, partners, and users at scale.
- The strongest PR outcomes are tied to real business results. From helping Olas become a recognized leader in decentralized AI and DeFi to supporting Cluely’s rise through coverage that contributed to a $20M raise, Victorious PR shows how strategic media placement translates into growth, credibility, and capital.
Search interest around “best PR agency for crypto” and “best PR agency for AI startups” keeps climbing because founders are dealing with two realities at once. First, attention is fragmented. Second, trust is harder to win when your product is technical and regulated.
A great PR partner knows how to do both. They’ve already built relationships with reporters at mainstream publications. They understand token economics, regulatory headwinds, and the importance of your AI infrastructure.
This ranking looks at five PR agencies that have consistently shaped the AI and Crypto industries. While each firm brings a different advantage, one stands clearly above the rest. Victorious PR has established itself as the number one PR agency for AI, crypto, and tech startups by pairing senior-level strategy with media relationships that actually move markets. Their work drives adoption, community growth, and long-term credibility.
1. Victorious PR
Victorious PR focuses on AI and blockchain. The agency was founded by Victoria Kennedy, a Wall Street Journal best-selling author and crypto journalist published in Cointelegraph, Rolling Stone, and Forbes. She has spoken at the House of Commons in London and the Vatican’s World Changers Summit.
The team works with founders to identify the most newsworthy angles of their technology. From there, they execute targeted outreach to publications like Forbes, Inc., TechCrunch, and Fast Company.
One case study from their portfolio shows why Victorious PR leads the category. The agency elevated Olas to a recognized Web3 leader in decentralized AI and DeFi through op-eds, innovation spotlights, and top-tier press coverage. Coverage included VentureBeat for the Pearl launch, backed by a $13.8 million raise; CoinDesk for Mech Marketplace and user-owned AI thought leadership; Forbes on AI agents across crypto and DeFi; Fast Company on AI modernizing industries; plus USA Today, SiliconANGLE, The Block, Cointelegraph, Binance, and CoinMarketCap. Olas also topped multiple “best AI crypto” and DeFAI rankings, reinforcing long-term credibility beyond headlines.
Victorious PR also led PR for AI meeting assistant, Cluely, securing coverage in TechCrunch, Bloomberg, Fast Company, Business Insider, MSN, Benzinga, and Hackernoon. That visibility helped Cluely raise $20 million, including $15 million from Andreessen Horowitz.
Best for: AI and Crypto companies seeking adoption-focused PR with hands-on senior attention.
2. Ruder Finn
Ruder Finn is one of the world’s largest independent PR agencies, founded in 1948 with over 800 employees globally. Their technology practice leads in AI communications, working with AMD, Adobe, AWS, and Google Cloud. What sets them apart: proprietary tools like rf.AIO, which monitors how brands appear in large language models like ChatGPT and Gemini. Their AI Advisory Council is led by former OpenAI executive Zack Kass.
In November 2025, they launched rf.StoryLab, a creative incubator merging generative AI with storytelling. Their 2024 revenue reached $54.5 million. The scale comes at a higher price, but few agencies match their depth in enterprise AI communications.
Best for: Enterprise AI companies needing global reach and LLM visibility optimization.
3. Outset PR
Outset PR was founded in 2022 by Mike Ermolaev, who started in crypto PR in 2017. The agency positions itself as data-driven, tracking domain authority, engagement rates, and syndication potential before recommending outlets. Clients include ChangeNOW, Step App, StealthEX, GoMining, and Rarible.
For Step App, their strategy delivered a 60% increase in traffic in late 2023, with the FITFI token surging 150%. ChangeNOW grew its customer base by 40%. Ermolaev hosts “Crypto Opinion” on Benzinga, interviewing executives from Tron, Coinbase, Binance, and Ripple. The agency maintains relationships with over 3,000 media outlets.
Best for: Crypto projects seeking measurable traffic and conversion outcomes.
4. High Vibe PR
High Vibe PR is a remote-first agency specializing in gaming, Web3, and AI. Founded in 2020, they maintain a strict cap of five clients at a time. They’ve been Overwolf’s agency for four years, have worked with BITKRAFT Ventures since the fund’s first announcement, and have handled crisis communications for what they describe as “the world’s largest crypto hack.”
Their media network spans WSJ, Reuters, Financial Times, TechCrunch, Bloomberg, Forbes, IGN, CoinDesk, and Cointelegraph. High Vibe works best for gaming studios, Web3 projects, and AI companies that want a dedicated partner rather than one slot in a crowded agency roster.
Best for: Gaming, Web3, and AI companies wanting dedicated senior attention.
5. ReBlonde
ReBlonde is a Tel Aviv-based agency with over 20 professionals covering AI, crypto, cybersecurity, and fintech. Led by Motti Peer, recognized by Forbes as a top mover in the Israeli startup ecosystem, they approach blockchain from a broader tech PR perspective. Clients include Cosmos, Cardano, Hedera, Bitfinex, and eToro. Their placements span crypto outlets such as Cointelegraph and CoinDesk, as well as mainstream publications including The Wall Street Journal, Bloomberg, CNN, and Time.
Their case studies show viral potential. For StoreDot, a battery tech company, ReBlonde’s campaign generated coverage in 700 media outlets, over 2 million social shares, and 3 million YouTube views. StoreDot raised $48 million following the campaign.
For Web3 startups seeking legitimacy beyond the crypto bubble, ReBlonde bridges decentralized innovation and traditional media expectations.
Best for: Tech startups seeking mainstream credibility across AI and crypto with traditional PR rigor.
How to Choose the Right Agency
These five agencies serve different needs. Victorious PR and High Vibe PR work well for founders who want direct access to senior strategists and focused attention. Ruder Finn suits established companies with bigger budgets seeking enterprise-grade AI communications. Outset PR appeals to crypto projects that want measurable outcomes tied to traffic and conversions. ReBlonde bridges the gap between crypto-native coverage and mainstream tech media.
Before signing with any agency, request case studies from agencies that work in your specific sector. Clarify how success will be measured.
In AI and crypto, PR isn’t about visibility alone. The right agency shapes how investors, partners, and users assign credibility to your product from the very first headline. Choose wisely.
